David McKibbin – Communication Specialist
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David McKibbin is a creative communications professional with four years of writing, public relations, and social media experience.
Master of Arts in Mass Communication, Specialization in Public Relations
The University of Florida, Class of 2021
Bachelor of Arts, Major in Theatre (Magna Cum Laude)
The University of Florida, Class of 2018
Founder — McK Productions (Boca Raton, FL) 08/2019 to Present
Operating a Public Relations and Social Media marketing agency for theater companies and theatrical productions in Florida, New York, Utah, and Michigan. Responsible for developing and implementing communication strategies, drafting press releases, developing media and influencer lists, maintaining press kits, coordinating media interviews, monitoring media, managing social media accounts, and developing paid digital ad campaigns. Secured print, broadcast, and online coverage for clients. Increased ticket sales by 38%.
Account Supervisor — Alpha Productions (Gainesville, FL) 08/2020 to 02/2021
Developed and implemented a communication strategy for MotoMeds, a pediatric call center and mobile delivery service providing preventative medication for children in rural Haiti. Led a team of account executives. Managed social media pages. Increased Instagram and Facebook followers by 50%. Created a website and monthly newsletter.
Intern – Pierson Grant Public Relations (Fort Lauderdale, FL) 03/2019 to 08/2019 Responsible for drafting press releases and media advisories, editing copy, creating media reports, and communicating with clients. Representative clients: Broward Center for the Performing Arts, Aventura Arts and Cultural Center, The Frank Gallery, ArtServe, the Consulate General of Japan in Miami, Dairy Queen, and TooJay’s Deli.
Regional Writer – BroadwayWorld.com (Fort Lauderdale, FL) 01/2019 to Present Responsible for composing reviews, news stories, and feature articles for the Miami, Fort Lauderdale, and Palm Beach Regions of BroadwayWorld.com. Average number of views per article: 2000. Published Articles Available Upon Request.
Publicity/Front of House – University of Florida (Gainesville, FL) 01/2017 to 08/2017
Distributed publicity materials, drafted press releases, and served as an usher for eight productions with the UF School of Theatre and Dance. Strengthened relationships between the school and various donors.
- AP Style
- Press Releases Digital Copywriting Editing/Proofreading Media Pitching
- Adobe Creative Cloud Photography/Videography Video Editing
- Microsoft Office Suite Google Suite Cision/Muck Rack Slack